Demo — Own your siteLive
Build your own website
This entire site was built with AI tools — not a website builder subscription. Scroll the gallery: four completely different businesses, one way of building.
Any business · any style
Four businesses. One way of building.
Scroll — or use the dots and arrows — and the same AI toolkit morphs through four very different sites. Clean, modern, and nothing alike. We teach you to build any of them.
Start with proof
This is the site you’re on right now. Built with AI in a normal code editor — not Squarespace, not Wix. Clean, modern, fast. Directed in plain English, no developer background.
We teach you
Watch what AI can do, then learn to do it yourself. The exact build-and-deploy path is the course.
Fictional businesses for demonstration. You'll build real sites for your trade in the course — with AI in your editor, not a builder subscription.
Website builder vs your stack
Illustrative ranges — plans and prices change. The pattern doesn't: rent a cage, or own the code.
| Squarespace / Wix / WP.com | What we teach | |
|---|---|---|
| Website builder | £15–40+/mo + annual hikes | £0 builder tax — you edit code |
| Hosting | Bundled — hard to leave | Free tier (e.g. Vercel) — fair-use limits apply |
| Custom domain | Often extra on lower tiers | ~£10/year — you keep it |
| The code | Locked in their platform | Yours in Git — move host anytime |
| AI while building | Their upsells | Your editor + OpenRouter — pennies per session |
Free hosting tiers have fair-use limits. Heavy traffic may need a paid plan later. Building with AI may use OpenRouter — the live site doesn't need an LLM to run.
How this site was built
Five steps — the same loop you'll use for a groomer, a studio, or a plumber.
- 01
Describe it
Plain English: who you serve, what you need on the page, how it should feel. AI is the fast junior — you’re the director.
- 02
Build in VS Code
Continue, Cline, or Cursor. Same stack as this site. Fix errors with AI — you don’t memorise syntax.
- 03
Preview & tweak
See it locally. Change colours, swap a section, add a form. Every edit is a file you control.
- 04
Push & deploy
GitHub → Vercel (free tier). Live on the internet. Point your domain when ready.
- 05
Own it
No builder subscription. The live site doesn’t need an LLM running — just HTML, CSS, and your content.
Also on this site
Tools you can own
Websites are one piece. Try samples of booking, quotes, PDFs, and more — mostly without AI — on the tool catalog.
Short on time?
Haven't got time to learn it?
Let us build it for you.
Same philosophy, none of the hours. Liam and Gerty build your AI, tool, or website, hand it over, and you own it outright — no agency invoice, no monthly lock-in, no fees to us to keep it running. You only pay your own AI/API costs, usually pennies. Tell us what you need and Gerty gives you an honest ballpark on the spot.
Like what you saw? join the waitlist.
Limited initial membership opens soon — full curriculum, toolbox, and community in plain English. Join the list for first access; one email the day the doors open.
